052 Instagram Algorithm Updates

In today’s episode I talk about the updates to Instagram’s algorithm. Social media algorithms are changing constantly and it’s hard to keep up, so I felt it was time for an update given that a lot of the information in my previous episodes about Instagram will be out of date.
Here are some of the key takeaways from this episode:
- Algorithms are constantly changing
- The possible changes to the hashtag limit
- Original content is favoured over shared/repurposed content
- The risk of banned hashtags and shadow-banning
- The importance of reels and stories
- What is classed as good engagement?