031 Balancing business and family life is like a seesaw with Ruth Tsui

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Today’s episode is an interview with Ruth Tsui.  Ruth is a Certified Business Strategist and Accredited coach on a mission to empower female coaches, consultants and experts to grow a thriving, sustainable business.  With Ruth’s approach, it’s time to get off the Cashflow Coaster, craft your sell out offers and create consistent cashflow!  Every business and every founder is unique which is reflected in Ruth’s personalised approach to developing your business strategy.  Combined with coaching, Ruth helps her clients to create a simplified, balanced strategy tailored to their life and business. 

 

“It’s your business, your way!”

 

When Ruth isn’t working, she can be found tramping through the countryside, running around after her two young children, on the climbing wall or drinking coffee!

I spoke to Ruth about some of the challenges that she has faced juggling business and Motherhood, and she shared some insights with me as to how she has worked through these challenges.  And of course some book recommendations (see list below).

 

Here are some of the key takeaways from this episode:

  • Ruth’s journey navigating different businesses.
  • Different business structures including the challenges of working as part of a franchise.
  • Launching a face to face business as a pandemic starts.
  • Pivoting to an online strategy.
  • Losing your passion for the career you have had for so long.
  • The underlying desire to be available more for family.
  • Balance between business & Family is like a seesaw.
  • The importance of a morning routine & self care, and how this has become a non-negotiable habit.
  • The best time of the day.
  • Start before you are ready. How falling teaches you to put your hands out next time.
  • Airtable – Like a spreadsheet on steroids
  • Fitting together the pieces of your own puzzle.

 

Find Ruth at:

ruth-tsui_strategist on Instagram

 

Business Foundations for Mums

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Books & resources mentioned during this interview:

Atomic Habits – James Clear – Book or Audiobook

Miracle Morning – Hal Elrod – Book or Audiobook

The 5am Club – Robin Sharma – Book or Audiobook

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